Did you know that incorporating a couple new strategies into your planning can give your show booth display a huge lift? Experts offer many ideas for companies who want better exhibiting results and sales leads. Here we share tips from the TradeShow Teacher and encourage you to use two or three of the tips and [...]

 

You don’t need research to tell you that displays with an immediate visual impact result in a greater number of sales opportunities. All you have to do is walk by a successfully arranged trade show booth display yourself and see—and feel—the buzz it generates. However, what you might not know is that you too can [...]

 

Even if your company does their trade show and event budgeting fiscally rather than annually, January is a good month to reassess and refresh your event planning strategy. While trade shows continue to be one of the most cost effective ways to market, they usually represent a large chunk of a company’s budget. So it’s [...]

 

How you have your image applied to your display table covers affects how your display looks, lead time for production, how long your covers will last and cost. Moving from cheapest to best, prices and delivery times naturally increase. We have identified four main methods of putting identifying or decorative images on table throws commonly [...]

 

How, where and what tables you use your table covers on and the material used will affect the style you want to purchase. Most table covers used inside at trade shows, or for retail displays are made of knit polyester fabric. This material is made to drape nicely and resist wrinkles. Because of this property [...]

 

So you need a table cover for an up coming trade show or event. You pop up to google and search for trade show table covers. Up come a few sites that you poke around on that don’t really tell you why you would want to buy what is being offered to you. What is [...]

Gain Impact with Your Show Booth Display Ways to Freshen Your Trade Show Display Do Event Planning Now Decorating Methods for Table Covers and Table Throws Table cover styles, form and function Table Cover Fabric – How to choose?

Do Event Planning Now

Even if your company does their trade show and event budgeting fiscally rather than annually, January is a good month to reassess and refresh your event planning strategy.

While trade shows continue to be one of the most cost effective ways to market, they usually represent a large chunk of a company’s budget. So it’s prudent for companies to ensure that every dollar is well spent and routinely tweak their event planning for increased efficiency. Here we offer some event planning tips if your spending plan has been cut or if you want to stretch your dollars further:

  1. Review marketing goals and objectives and verify that they are still reasonable based on your current spending plan, audience purchasing behaviors and the downturned economy.
  2. Try to reserve a smaller trade show booth space and look for ways to keep it well organized.
  3. Upgrade your graphics and your table covers to have more impact. With only 3-5 seconds to catch the attendee’s attention, it is extremely important to have trade show table covers and displays that stand out.
  4. Improve your lead generation and lead nurturing activities by incorporating a social media buzz before and after each show.

Get more advice and a variety of table covers here.

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